The obituary of Agustín Edwards shows how the media, in this
case the newspaper, can portray Latin American events. The portrayal of events
affects how people consume their own culture and everyday life, and therefore
how they form opinions on everything they read. “For much of the 19th
and 20th centuries, the Edwardses used their political and economic
prowess to shape Chile’s politics and policies, backing right-wing candidates
and governments.” If El Mercurio was helping shape governments, it was
definitely helping by the way that Chileans consume their news and helping form
structure in this way. Considering the fact that Mr. Edwards was using his
political and business efforts to reach out the United States asking them to
help stop Allende from ascending to power, it also shows that Mr. Edwards and
his newspaper also affect how Americans consume Latin American history. When
the coup occurred and El Mercurio pledged its allegiance to the new military
leaders, the information they put out would be censored, bolsting the
government’s power and the country’s consumption of news. The Mercurio Project
shows that the newspaper was key in producing propaganda for the anti-Allende
agenda. It is very interesting to look at how influential media, even before
advanced social media and mass television, was in almost forcing the
consumption of right-wing propaganda, in El Mercurios’ case. Media can be a way
to distort, conform, and all around influence consumption of any topic and
event. This is almost scary when you think about how many people only read one
type of newspaper, watch one kind of news, and refuse to listen to the
opposition. The impact that the media has on consumption is quite frankly
terrifying.
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